“There’s a transformative shift in business, and what worked before is no longer an option. It’s time for evolved entrepreneurs, visionary creators, and change makers to rewrite the rules of business for the 21st century.” – Tony Hsieh, CEO of Zappos.com
Easy. It’s going on from the outside in with customer buying criteria changing and from the inside out with employees.
Research from Cone Communications shows:
have bought a product associated with a cause in the past 12 months.
of consumers would switch brands with ones associated with a social or environmental cause.
Plus, the largest living segment of our economy, Millennials, represent $2.45 trillion in spending power and is 60% more likely to engage with brands that discuss and act on social causes.
70% of people social and environmental impact when deciding where to work.
53% of Millennials say they work harder when they feel an organization is making a difference.
workers who are able to make social and environmental impact
on the job are more satisfied by 2:1.
Applying the Evolved Profits® Impact you can move your company towards greater purpose and impact with your company from the savings recovered. From our portion of the savings recovered, we provide 5% into an impact fund to be directed by you. This can be applied to a cause-driven project, community contribution or donation to a charity partner of your choice.
